Ramping Up for
This Blue Cross Blue Shield health plan covers a population with one of the 10 highest per-capita prescription drug costs in the U.S. See how we ramped up quickly to drive 2:1 ROI in year one and put the brakes on their pharmacy spend.
How the SSO and data feed magic happened
Why phased rollout led to a successful launch
Member engagement & plan ROI milestones
What We Do
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What They Had to Say
Chief Financial Officer
Blue Cross Blue Shield Plan